Inside Dave Beasing

Dave Beasing is known for many things including a ten year run as
program director at 100.3 the Sound in Los Angeles, (R.I.P.) as a
broadcast consultant at Jacobs Media, and most recently as a part
of the team that created the highly successful Inside Trader
Joe's podcast. His company Sound That Brands has taken a lead
role in creating branded content and I wanted to ask him about
the branding behind audio; whether its a unique station like
100.3 the Sound, or a podcast about Trader Joe's.


Of note, Dave is going to be moderating panels at the Conclave in
Minneapolis this week (July 18-20), and Podcast Movement next
week (July 23-26). There are Bonus episodes being released in
conjunction with this episode.


In this episode, I made mention to Dave having written a
wonderful tribute piece about Nick Michaels which you can find
here.


https://www.radioworld.com/news-and-business/nick-michaels-taught-its-not-about-us


There's more about this episode on our show page!


Thanks also to the people who make this show possible
every week including:


Promosuite


Matt Fogarty Voiceovers


Justin Dove at Core Image Studios


Megatrax


NLogic


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