John Mamola: Programming For a Championship

John Mamola is the program director of WDAE, the sports station
in Tampa Bay. We had him on the show back in December of 2019 and
his life sounded busy. With the arrival of COVID, the sports
world got turned upside down. For many stations, the arrival of
COVID meant a decrease in workload - but not in Tampa Bay. The
city really started to stir with arrival of Tom Brady in March of
2002. From that point on, the dynamic of the sports market began
to change. Since then the baseball Rays have gone to the World
Series, the NFL Buccaneers won the Super Bowl and the NHL
Lightning have won two Stanley Cups in a 9 month period. Crazy.


So how does the program director of a radio station with 7 sports
properties cope?


That's what we found out in this episode. I spoke to John about
everything that has gone on since we last spoke in December 2019.
A once passive sports market with a lot activity has gone into
hyperdrive.


Thanks also to the people who make this show possible every week
including:


Promosuite


Justin Dove at Core Image Studios


Megatrax


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