Todd Cochrane: More Podcast Questions Answered

Todd Cochrane is a guest you might recognize. Last time he was on
the show, in October 2019, we kept things fairly light. This
time, however, diving straight into the deep end on the technical
side of podcasting: RSS feeds, micro payments, Podcast 2.0, and
what the future might look like for podcasts. If you're a creator
who cares about the computer mumbo-jumbo that goes on behind the
scenes, this episode is for you.


Todd is the team leader at Blubrry, a podcast hosting platform
that's breaking new ground in terms of what your platform can do
for you. Of course we go into more detail in the episode, but
here's an overview. Blubrry is partnered with Descript, meaning
Descript users can publish edited episodes directly from the app.
It also features programmatic advertising, and as of August 21st,
something extra unique: built-in transcriptions that can be
activated from an embedded player. Seriously next-level. And the
best part is, the team is still developing and expanding the
project every day.


We also discuss a commonly asked question in the podcast world-
What is Podcast 2.0? Or Rss 2.0, whatever you'd like to call it.
You've probably heard this term a lot if you're involved with
podcasting, and Todd gives an incredible rundown that's much too
long to repeat here. But in summary, it's less of a replacement
for the current systems, and more of a way to bring them into the
future. You won't need to worry about drastically changing the
way you upload podcasts. Think of it like going from Windows 7 to
Windows 10. Same system, but with more features.


For more about the future of podcasting, I'd also highly
recommend Podcasting 2.0, hosted by Adam Curry and Dave Jones.
It's all about new developments in the podcast sphere, and if
this episode felt like an appetizer for you, Podcasting 2.0 is
the main course.


You should definitely keep up with Todd, too. You can follow him
on Twitter, LinkedIn or Facebook for more updates as Blubrry
continues to grow and evolve.


CLICK HERE to get a transcript of this episode.


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