Tony Doe: Networking Nigeria

This week, we're making what might be the longest-distance
connection we've ever made for an episode. Tony Doe is a Nigerian
Radio and Podcast Consultant who spent years on-air in the past,
and remains a podcast staple in Nigeria.


I'm willing to bet most of our audience has never really thought
about the podcast and radio scene in Nigeria, but as Tony will
tell you, it's certainly different from what we have in North
America. Stable, cheap internet is much harder to come by, and as
a whole, the country is much more fragmented- both by languages
and by the fact that each person likely has multiple SIM cards
and phone numbers for different parts of the country.


Tony walks us through the way radio stations have come to handle
these challenges, and what it's meant for the development of
Nigerian broadcasting as a whole. He explains how he got into
radio in the first place, how it's changed over the years, and
some new developments rolling in that he thinks could change the
landscape of broadcasting in a big way. He also shares some
traditional broadcaster wisdom about what it means to be a great
radio host, and how to make your show feel "complete."


If you'd like to stay caught up with Tony, the best way is
through The Tony Doe Podcast. If you're a fan of Arsenal Football
Club, you can also check out his other show, UPGNRS. Or you could
just do it the old-fashioned way and follow him on Instagram,
Twitter or LinkedIn.


A thanks to the people who support the show each week and allow
it arrive on your phones for free.


Matt Fogarty Voiceovers


nLogic


Megatrax - Licensed Music for your radio station or podcast
production company.


Click here for a transcript of this episode


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