Dean Blundell: Crier Media

This week we're joined by Dean Blundell to talk about his newest
venture: Crier Media. It's the best way to find all the blog and
podcast content you love from Dean's network, all in one place,
but it's also a lot more than that. It's a cooperative of
podcasters, writers, bloggers, and all kinds of folks from the
radio industry who got sick of seeing big radio companies
prioritize the wrong things. The Sound Off Media Company
partnered with Dean a few years ago and manage the podcast side
of their business and collaborate on marketing.


Crier Media wants to shift the focus back to the talent, and give
them a springboard to do whatever they want with their own
content. We talk with Dean about why he started Crier, as well as
how it ties into his storied and controversial history with radio
and his podcast. He calls it being a responsible citizen- no
guidelines for what can and can't be covered, no fear of taking
risks because some corporate bigwig is afraid of losing profits,
just digging as deep as you need to on stories that need to be
told.


This discussion inevitably leads us to talking about Caryma Sa'd,
who works with Dean regularly and who we both agree is awesome.
The best place to follow her is on Twitter, but you can also
check out her website, carymarules.com. And hey, you can find her
posts on Crier, too!


And, of course, it wouldn't be a Sound Off Podcast episode with a
former radio personality without copious discussion about the
inevitable death of radio. But we're not just ragging on it
needlessly- a lot of Dean's reasons for starting Crier are
tightly tied into the problems radio is facing. From
personalities taking the backseat to radio stations broadly
sucking wind when it comes to transitioning to podcasts, we talk
about all the things that made Dean sick enough to start his own
place for the lost and forgotten souls of radio to feel at home
again.


It should go without saying that you should check out Crier
Media, but that goes double if you're a broadcast industry vet
looking to start doing your own thing. Head to their website,
Crier.co, or shoot an email to info@crier.co and they'll see what
they can do for you. You should also follow Dean in all the usual
places: DeanBlundell.com, Twitter, YouTube, and Instagram.


A thanks to the people who support the show each week and allow
it arrive on your phones for free.


Matt Fogarty Voiceovers


NLogic: TV & radio advertising and audience data solutions


Megatrax - Licensed Music for your radio station or podcast
production company.


Here is a transcription if you need one.


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