Paul Larsen: The Ownership Experience

Have you ever thought to yourself, "I'd love to own a radio
station"? I know there was a point where I did. If you've ever
had that feeling, or still do, today's guest Paul Larsen is the
man to talk to.


I've been wanting to have Paul on the podcast for years, ever
since he bought 103.9 The Lake in Kelowna, B.C. in 2021. Today,
he's in the process of selling the station to Pattison. But the
same question has been on my mind for nearly three years now: Why
on earth would anyone buy a radio station in the middle of the
pandemic?


Thankfully, Paul answers my question gracefully, as well as
diving into his lengthy radio career and how exactly he got into
purchasing radio stations. He also offers up some fun stories
from throughout the years, and provides something extra valuable
for those in the ownership business: a playbook for the future of
radio.


A transcription of the episode is here.


Thanks to the following organizations for supporting the
show:


Mary Anne Ivison at Ivison Voice. - Make her the voice of your
radio station.


Megatrax - Licensed Music for your radio station or podcast
production company.


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