Sue Haas: Fast Forward To Video

Last time Sue Haas was on the show, she had just moved over from
Blue Ant Media to start as the President and COO of NLogic. Well,
almost a year has gone by since then, and Sue's back to let us
know how it's going.


If you're listening in Canada, you're probably aware that NLogic
has been a steady supporter of this show for a long time now. We
use their services all the time to source ratings data, but as
Sue explains, you're dead wrong if you think that's all they have
to offer.


Sue also speaks about what the transition was like, and how she's
had to adapt since joining NLogic. After all, it's not every day
someone joins a company starting at the very top, and the first
year of decision-making is crucial. Thankfully, Sue's been more
than capable of keeping up. We talk shop on the technical side,
and she shares the thought process behind the direction she wants
the company to head in. As it turns out, there's a whole lot to
look forward to in the world of media metrics, data and data
strategy. The future sounds pretty darn promising.


If you think NLogic could benefit your business or podcast, I
encourage you to head to their website to learn more about what
they can do for you. And if you want to stay up-to-date on the
newest happenings in the media metrics landscape, sign up for
NLogic's newsletter for information on upcoming webinars.


Thanks to the following organizations for supporting the
show:


Nlogic - TV & Radio Audience Data Solutions


Mary Anne Ivison at Ivison Voice. - Make her the female
voice of your radio station.


Matt Fogarty Voiceovers - It's great to have Matt back for
2024 supporting our show. Make him the imaging voice for
your radio station by contacting him through his website.


Megatrax - Licensed Music for your radio station or podcast
production company.


Also we added the Sound Off Podcast to the The Open Podcast
Prefix Project (OP3) A free
and open-source podcast prefix analytics
service committed to open data and listener
privacy. You can be a nosey parker by checking out our
downloads here.


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