Another Summer of Radio Discontent

Over a year after Matt recorded a Summer of Discontent - he looks
back on a second summer of discontent which feature more radio
stations closures on AM, small FM size stations and one FM
station in Canada's #4 market. Also layoffs in Kingston and
London, and across iHeart in the USA. Matt also wonders why no
one in radio seems to talk much about the audience...


Matt reaffirms that the Sound Off Podcast is about audience
building and teases a few episodes in the works with Steve Pratt,
Valerie Geller, and others.


Sign up for Matt's Newsletter called Sounding Off


Books mentioned:


Tom Webster's Book - The Audience is Listening.


Steve Pratt's Earn It.


Valerie Geller's new book is coming soon.


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