EP155: Jeremy Miller - Why Your Business Name Is Important

Clarity.


According to our guest, it is the ability to describe who you
are, what you do and who you serve in ten words or less.


This is the key to successful marketing in your bookkeeping
business.


Jeremy Miller is a brand strategist, author of the new book,
Brand New Name and best-selling writer of Sticky Branding.


His blend of humour, stories, and actionable ideas will inspire
you to innovate, grow your business and brand.
During this interview, you'll discover...



The 3-stage naming process

How to overcome a naming drought

Why naming is important and the common mistakes people make
in naming their business




To find out more about Jeremy, visit
https://www.thesuccessfulbookkeeper.com.