EP353: Karen Wickre - How To Take The Work Out Of Networking

“It is really important for people to feel like, ‘I’m in
touch with people I trust.'"
–Karen Wickre 


Building meaningful connections isn’t easy, especially online. We
have all felt an internal cringe at connecting with someone on
LinkedIn only to be hard-sold their product or service. Some of
us may even be a little guilty of doing that too!


But networking is about more than having the confidence to make
demands of strangers. Building a network is about connecting with
people you share similar interests with, people you not only
think may help you, but people you know you can help. 


Jobs and clients have never been more fluid than they are right
now, those who spend time on their networks are more equipped to
go with the flow and trust that their good service will be repaid
in kind.


Karen Wickre, a veteran connector, editor, communicator and
author, has spent her extensive career, with postings at Google
and Twitter, developing the stories of these powerhouse
businesses. She is often introduced as someone who ‘knows
everybody’ and this well-deserved reputation has made her one of
the best networkers around.


There is no one right way to network, but if you are struggling
to connect, reconnect or offer your services, advice, or opinion
to others, this is the episode to help shift your mindset and get
you ready to connect with anyone or maybe even reconnect with
some old friends.


During this interview, you'll learn...



The value of cultivating healthy working
relationships


How to connect with people beyond your own
needs


The importance of your digital presence 



To find out more about Karen, click here. 


Connect with her on LinkedIn
and Twitter.


Visit this link to order her new book, Taking
the Work Out of Networking: Your Guide to Making and Keeping
Great Connections.


Time Stamps    


01:48 - Karen talks about her career journey 
05:39 - Following your passion where it leads you
09:45 - Cultivating healthy working relationships 
13:30 - The big mistakes in networking 
21:45 - Tending to your own garden
27:01 - Your digital presence- Karen talks about her book
31:20 - Reaching out for things beyond your needs
40:00 - Karen talks about how to get in touch


This episode is brought to you by our friends at
Katana!


 


If you have clients using outdated and inefficient
manufacturing software, Katana offers real-time data syncing for
production, inventory, and accounting data, manufacturers get
complete visibility over every inch of their business and their
numbers stay up-to-date even as orders come in.


 


If you sign up for the Partner Program and refer clients
before April 30th, you will get 30% off the first 3 months of
your Katana subscription.


 


You’ll also earn a 20% revenue share for every client you
invite.  



Head to thesuccessfulbookkeeper.com/katana to
learn more.