EP451: Doreen Binkiewicz - Succession Strategies For Long-Term Growth

“If somebody else can't operate your business and you
can't transfer the value that you currently have in your business
to that other person and allow them to operate it, your business
is not ready. And so succession planning should be something that
every business owner does every day because if they don't do it
every day, you're not ready. You're going to miss something along
the way.”
-Doreen Binkiewicz


Doreen Binkiewicz, owner of DGL Business Solutions, shares her
journey of growing a thriving bookkeeping business while
balancing the demands of family life. She delves into the power
of systems, effective hiring strategies, and succession planning
to build a business that is both scalable and transferable.


In this interview, you’ll learn:



Strategies for building a client base through
referrals


The critical role of succession planning in ensuring
business continuity


The importance of implementing systems to enhance
business value and readiness for transition



To learn more about Doreen and DGL Bookkeeping Solutions, click
here.


Connect with her on LinkedIn.


To explore Pure Bookkeeping, visit this link.


Time Stamp
01:09 - Doreen’s introduction to ProfitCon and her journey
02:48 - Building a family-focused bookkeeping business with
time-blocking
04:50 - Adopting Pure Bookkeeping and Profit First systems
07:28 - Enhancing hiring practices and recovering
post-COVID
09:16 - Gaining clients through referrals and building a strong
team
13:32 - Diving into succession planning and business
transitions
15:40 - The four pillars of effective succession planning
20:44 - Importance of early succession planning for
sustainability
28:31 - Transitioning business segments through succession
planning
35:20 - Expanding into advisory services alongside bookkeeping