#174: Tommy Kennedy | HOMES Brewery

Coming at us from Wolverine country, we’re joined this week by
Tommy Kennedy of @HomesBrewery and @DrinkSmooj!


We get into Tommy’s flex-focused business philosophy; Homes’
staunch anti-signage/ pro word-of-mouth (WOM?) approach to
marketing; accidentally creating a new beverage category 
with Smooj (shout out, Adult Smoothie); the profound value of
fighting, and a whole lot else.


Our conversation with keen, intelligent, and all-too-humble
beverage baron is available NOW, wherever the finest word WOM
podcasts are found.


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Music: “Mountain Climb by @JakeHillInternet 


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#Smooj #HardSeltzer #ShelfStable #AnnArbor #MichiganBeer
#FiveLetterMagic #BusinessPartner #Fatherhood #AdultSmoothie
#BeerMarketing #GrainGang #Homebrewing #BeerPodcast