34. How Copywriters Can Successfully Add Content as a Service

Whereas copy is designed to get your audience to take action,
content is designed to entertain, inspire, or educate. Of course,
many copywriters also write content for their clients. 


If you're a copywriter looking to add content, or a content
writer who is learning to write copy, this episode is for you.
Find out why copywriting makes you a far more effective content
writer, why you can charge your copywriting rates for content,
and where to include content within your portfolio (especially if
you don't want to be marked as a novice). 


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Mentioned in This Episode


What’s the Difference Between Content and Copy?



Related Links


How To Reign Supreme with Content

Where Content Belongs on Your Copywriting Portfolio Site



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