97. What Does a Copywriter NOT Do?

Inspired by a question we get often about what copywriters
actually do, Nicki and Kate are talking in this episode about
what copywriters do NOT do. They walk through the other roles
that you might encounter when you start out in the marketing
world that you might feel like overlap with your role as a
copywriter–but they actually don’t.


Some clients might expect that you have all these other skills on
top of your copywriting expertise. But, savvy clients know that
if they want a copy expert, they shouldn’t expect you to be
handling more than just the copy. The key is to stay focused on
becoming the best copywriter you can be and keep taking steps
towards your goals!


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Mentioned on the Episode



What Do Copywriters Actually Do?


What is Copywriting?


The SEO Copywriting Myth



Related Links



Should I Combine Copywriting and Graphic Design
Services?


The Truth About SEO Copywriting



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