What does the future hold for SoundCloud?

On the latest Music Business Worldwide podcast, MBW founder Tim
Ingham is joined by Eliah Seton, the CEO of SoundCloud.

Seton (pictured) joined SoundCloud as the company’s President
in 2021 after over a decade at Warner Music Group/ADA. Seton then
became CEO of SoundCloud last year.

During his time at SoundCloud he has steered the company beyond
major milestones – including SoundCloud's first ever annual
profit, posted last year.
The biggest headline surrounding SoundCloud in 2024,
however, has been the news that the company is headed towards a
financial event: either a sale, an IPO, or some kind of raise,
following investments in the firm in recent years from Sirius XM,
Raine Group, and Temasek.

Meanwhile, Seton confirms that SoundCloud hosts 400 million
tracks today - making it significantly bigger as a streaming
platform for listeners than other audio services. At the same
time, it's a powerful partner for millions of creators, offering
distribution and additional services to accelerate their careers.