48. Agency Chats: The Creation of SOUP with Amanda Perry

Learn how Amanda Perry turned her agency, SOUP, from two
employees to now 27 (with hundreds of clients) all amidst the
global pandemic. She also is spearheading a community for agency
owners looking to get started in the e-commerce world to help
them find their footing. Hello trailblazer!


We were dying to know her secret sauce, and while it can't always
be calculated out, Amanda credits a few keys things you need when
growing your operation:
A growth mindset: Seems obvious, but you need
a willingness to invest time in reflecting on your mindset and
appetite for growth.
A positive attitude with gratitude: It's so
important to be upbeat and constantly reflecting on what you are
grateful for.
Confidence and resilience: You can't be afraid to
take chances and fail or shy away from tapping into big successes.
Comparison is the killer of confidence. Stay focused on you and let
the competition do their thing— there is an abundance of agencies
but only one YOU. Focus on that and get comfortable being
surrounded by others chasing their dreams, too.

"You don't have to have all the answers, you just have to be
confident to approach things with a different lens."


We love it. Amanda teaches us everything we need to know from
bankruptcy to running a booming success e-comm agency. As a total
rockstar and badass digital marketer, you don't want to miss this
tell-all with SOUP's creator and visionary-extraordinaire!





[HELPFUL LINKS]


Client Onboarding Checklist: Grab our
onboarding checklist here. 


Email Templates: Ready to use client-facing
email templates, get it here.


[ABOUT THIS PODCAST]


Welcome to the Happy Clients Podcast, brought to you by DOT and
Company-- the world's best and only team of client account
managers for digital marketing agencies. Whether you're a virtual
assistant, an agency owner, or a client-facing account manager,
we all deal with clients. Lucky for you. client management is
what we do best. On the happy client's podcast, we won't shy away
from the ups and downs of managing clients in the agency world,
but we'll be right there alongside you to learn together and
share the real juicy stuff we'll undoubtedly face when it comes
to client management. Now, let's dig in, chat CAM life and have
some fun along the way.


Cheers, to happy clients!