Behind the scenes of a creative business, with copywriter Steph Laffy

Guest: Steph Laffy


Steph is a copywriter, entrepreneur, dog lover and all-around
beautiful soul. When she decided to launch a business about a
year ago, she chose to do it around her life and not the other
way around. Today she’s reaping the benefits from it.


So what does that look like? Steph takes us backstage into her
world and talks about how she’s grown her business. Get an inside
glimpse at her process in developing a new product effortlessly
and playfully.


If you wonder what applying market research can look like for a
real-life business, you should definitely listen to this podcast.
Steph is a real-life example of developing confidence through
experience and using that to create new services based on who she
is, and what her ideal clients need. How does she get inspiration
through market research? Discover how her new product develops
itself organically simply by being curious and actively listening
to her clients.


That co-creation process is possible when you know who you ideal
client is and understand them inside out. That's the work we do
in Insight + Impact, my brand new program including a self study
course and private coaching support to help you master market
research, so you can gain clarity on your ideal client and
co-create your offerings with them… playfully ;)


LEARN MORE ABOUT STEPH


https://www.stephlaffy.com/


Own Your Youness Toolkit:
https://www.stephlaffy.com/own-your-youness-toolkit/


Instagram: @stephlaffy






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