Ep 77: Founding Two 7-figure Businesses & Launching the First Venture DAO for Women | Lily Wu (Startup Partner Lead, SEA & Co-Founder, WOW Pixies NFT)

Welcome to the 3rd guest in STIMY’s NFT/Web3 series!


Lily Wu is currently the Startup Partner Lead, SEA at Stripe and
co-founder of WOW Pixies, the first DAO to invest in the
women-led web3 ecosystem. DAO stands for decentralised autonomous
organisation where rather than decision making being centred at
the very top, that decision making power is given away to
everyone (aka all WOW Pixies NFT holders). Which is something
that is being made possible in the Web3 world.


But how did Lily get into the world of NFTs and DAOs? 


Well, Lily has her grounding in the startup world. 


When she was 16, she founded her first startup - and ended up
making half a million dollars selling shoes.


At age 19, she started her second business in the education
space, Austern International, which ended up generating over
7-figures in revenue with over 1,000 students attending physical
Career Bootcamps in New York, Singapore, Shanghai, Hong Kong,
Sydney and Melbourne.


Thereafter, she became the Head of Programs for NewCampus, a
Series A edutech startup based in Singapore before joining Stripe
as the Startup Partner Lead. She is the founding ambassador of
Future Females Singapore, a global organisation dedicated to
helping female entrepreneurs get the resources and
connections. 


To learn about all things startups, growth hacking, NFTs, DAOs
and what it means to be part of groupHUG - an NFT accelerator
co-founded by Randi Zuckerberg & Debbie Soon, then listen on!





Highlights:


3:56 Being taught by her parents to not ask for permission,
ask for forgiveness

6:15 How being left with $100, led to Lily starting her first
startup at the age of 16

8:19 Adidas Jeremy Scott wing shoes and the power of
arbitrage

12:00 Spreading by word of mouth

15:43 Accounting

20:27 Finding her own internship in China (and getting 20
friends to do the same for $2000!)

25:06 Having the police called on her

28:47 Starting Austern International

30:11 Building the curriculum at Austern International

34:42 Helping Uber launch Uber Eats

36:50 Marketing Austern International

42:39 Working at New Campus

47:48 Becoming Startup Partner Lead at Stripe

50:44 What is an NFT?

55:04 WOW Pixies as a Venture DAO

56:55 Investing in women-led NFT projects

1:03:12 Decision-making process at WOW Pixies

1:06:29 Marketing efforts for WOW Pixies, which sold out in 5
days

1:08:37 The “thunderclap”

1:11:26 Roadmap for WOW Pixies

1:21:25 Metrics of success

1:23:41 How to invest in NFT projects






Show notes:
www.sothisismywhy.com/77                    





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