31. Building a Global Brand｜Zoe Foster Blake

Zoe Foster Blake is the founder of Go-to Skincare, a popular
skincare brand based in Melbourne, Australia.


Before Zoe became an entrepreneur, she was a magazine editor of
Cosmopolitan Magazine, and an author of books sharing
relationship advice.


She's managed to leverage her strengths as a writer to start then
differentiate her brand using the power of copywriting.


In this conversation, we talk about her transition from 9 to 5 to
building a global brand, why she prioritized hiring a CEO as
early as possible so she can double down on her strengths, being
authentic, rough break ups, and much more.


Enjoy!





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Past guests on Growth Minds include: Robert Kiyosaki (Rich Dad
Poor Dad), Steve Aoki, Robert Greene, Dr. Jason Fung, Dr. Steven
Gundry, Neil deGrasse Tyson (StarTalk),  Dennis Rodman, Wim
Hof, Robin Sharma, Vanessa Van Edwards, King Bach, Daniel Pink,
Dr. William Davis, Doctor Mike, Lewis Howes (School of
Greatness), Tom Bilyeu (Impact Theory), Andrew Yang, Dr. Paul
Conti, Charles Hoskinson (Ethereum), Dr. Drew (After Dark), Jo
Koy, Jordan Belfort (Wolf of Wall Street), Gad Saad, Adam
Carolla, Louis the Child, Vishen Lakhiani (Mindvalley), Bret
Weinstein (DarkHorse Podcast), James Nestor, Dave Rubin, Scott
Adams (Real Coffee with Scott Adams), Dave Asprey (Bulletproof
Coffee), Gabby Reece, Rich Roll, James Altucher, R3hab, and more.