#19 Timo Buetefisch, Co-founder & CEO, Cooltra

Timo leads Cooltra, the largest provider of sustainable mobility
solutions on two wheels in Europe. In 2006 Timo started with 25
units and grew it over time to almost 17.000 mopeds in cities like
Madrid, Barcelona, Milan, Rome, or Lisboa. As a first-mover in this
space, he gained enormous knowledge on how to operate a moped
sharing business and told us what he expects European city
authorities will do in the future, unit economics, and why he
recently teamed up with Free Now.