#64 Morten Munch-Olsen, CEO of bilkollektivet

In this episode of the Wunder Mobility Podcast, Gunnar speaks with
Morten Munch-Olsen, CEO of bilkollektivet, Norway's largest
non-profit car sharing service. They discuss the unique non-profit
model, the loyal user base, and the various membership benefits.
Morten explains the pricing models, the challenges of managing
demand during peak seasons, and the technological advancements that
have modernized operations. They also explore the future of
mobility, including the potential for tele-operated vehicles and
the importance of emotional branding in car sharing.