#33: Tobi Pearce, CEO of SWEAT

Today I’m joined by Tobi Pearce the CEO of SWEAT. 


 


Along with his wife Kayla Itsines, Tobi and the team at SWEAT are
building the world’s largest female fitness community. 


 


In this episode, we talked about his journey from personal
training to creating a digital platform. We also discussed
customer acquisition and retention as it related to growing
SWEAT’s user base. And Tobi shared his thoughts on fitness in a
post-COVID-19 world. 


 


Let’s get into it. 


 


More from Tobi >> 


 


Tobi Pearce is the Founder and CEO of SWEAT, a global technology
company in the


health and fitness industry and home to the largest online female
fitness community of


more than 50 million women globally.


 


Pearce has leveraged his personal training background and his
knowledge in business


and technology to reach global markets, and ultimately provide a
world first health and


fitness app for women in more than 155 countries.


 


SWEAT is currently one of Apple's largest grossing apps in its
Health and Fitness category.


 


More from Fitt Insider >> 


 


Fitt Insider is a weekly newsletter and podcast about the
business of fitness and wellness. 


 


From product launches and funding news to game-changing
innovation, Fitt Insider provides listeners with insights and
analysis on this ever-evolving industry. 


 


Join your peers and colleagues from companies like Equinox,
lululemon, Peloton, Beyond Meat, Nike, and ClassPass by
subscribing.  



Website:  http://insider.fitt.co