74. Alexa Meyer, CEO of Coa

Today I’m joined by Alexa Meyer. 


 


Alexa is the co-founder and CEO of Coa — a mental health and
emotional fitness company offering therapist-led classes. 


 


In this episode, we talk about Coa’s mission to become the Nike
of mental health. Why we should treat mental fitness like going
to the gym. How in-person, community-focused classes help to
destigmatize the idea of going to therapy. And why professional
basketball player Kevin Love invested in the company. 


 


More from Alexa


 


Alexa is the Co-Founder & CEO of Coa. After trying to take
care of her own mental wellbeing, she was frustrated with the
lack of options and asked: “Why isn’t there a gym for mental
health?” This sent her on a mission to make emotional fitness as
inviting and community-based as physical fitness. She started the
first "Mental Health Pop-Up" and helped hundreds of people across
the country try therapy. She continues this mission at Coa where
she uses her background in start-ups, product, and branding to
change how the world thinks about emotional wellbeing. Prior to
Coa, Alexa was a VP at a fast-paced tech startup, worked at the
world’s largest brand strategy firm, Interbrand, and studied
psychology and consumer behavior in Canada (her home country!).


 


More from Fitt Insider 


 


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