86. Josh McCarter, CEO of Mindbody

Today I’m joined by Josh McCarter, CEO of Mindbody — a business
management software for fitness and wellness services. 


 


In this episode, we discuss COVID’s impact on the fitness
industry. Josh explains how the company navigated the pandemic,
including layoffs, his transition to CEO, and the launch of
virtual experiences. And we talk about the future of fitness,
including digital content, the role of fitness professionals, and
the return to exercising in person. 


 


More from Josh 


 


Josh McCarter is CEO of Mindbody, the leading technology platform
for the fitness, wellness, and beauty industries. Mindbody’s
technology powers tens of thousands of wellness businesses,
including industry-leading brands such as OTF, F45, and DryBar.
In addition to helping these businesses deliver authentic
experiences to their clients, Mindbody has built the world’s
largest wellness marketplace, where millions of consumers find
and book in-person and virtual wellness classes and appointments
in the U.S. every month. Josh joined Mindbody in 2018 as chief
strategy officer following the company’s acquisition of Booker,
where he had served as CEO and co-founder. Prior to taking over
as CEO at Mindbody, Josh served as the company’s president.


 


Josh graduated cum laude with a BA in political science from the
University of California, Los Angeles (UCLA) and received his MBA
from the Marshall School of Business at USC (and yes, he
recognizes the conflict of interest!). He has held board
positions with Booker, SpaFinder, several Autobytel subsidiaries,
Young Presidents’ Organization (YPO), and the Juvenile Diabetes
Research Foundation (JDRF). As a result of his youngest
daughter’s diagnosis with type 1 diabetes in 2009, his family has
been dedicated to finding a cure by supporting a variety of type
1 causes, most recently Beyond Type 1. When not working, Josh is
an avid adventurer, having traveled to more than 50 countries and
traversed the U.S. on his Harley-Davidson.


 


More from Fitt Insider


 


Fitt Insider is a newsletter and podcast on the business of
fitness and wellness.


 


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