117. Ron Schneidermann, CEO of AllTrails

Today I’m joined by Ron Schneidermann, CEO of AllTrails — a guide
to the outdoors. 


 


In this episode, we discuss the company’s content flywheel, free
app, and subscription product. We cover the intersection of
technology and the outdoors, as well as the company’s recent
$150M funding round, fueling community, personalization, and
international expansion. 


 


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More from Ron 


 


Ron Schneidermann is an entrepreneur who is passionate about
building great companies that help people have authentic,
organic, real-world experiences. He is the CEO of AllTrails, the
most trusted and used outdoors platform in the world. In 2005,
Ron co-founded Liftopia, the global leader in ski lift ticket
bookings, and was Head of Growth at Yelp Reservations. Ron
attended UCLA, earning his bachelor’s degree in Communications,
and lives in California with his wife Jenny, their three
children, and their dog Sally Toodle the Golden Doodle. Ron loves
riding his mountain bike, but his all-time favorite trail is the
Na Pali Coast Trail in Kauai.