118. Jeff Krahel, Co-Founder and CEO of Playbook

Today I’m joined by Jeff Krahel, co-founder and CEO of Playbook —
an app that helps trainers, athletes, and influencers build a
digital fitness business. 


 


In this episode, we discuss the rise of the fitness creator,
Playbook’s approach to developing a creator-first platform, and
Jeff explains how some fitness creators have built multi-million
dollar businesses. 


 


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More from Jeff 


 


Jeff Krahel is Co-Founder and CEO of Playbook, a mobile
marketplace enabling top instructors in fitness and athletics to
turn their iPhone content into a subscription income. In this
role, Jeff oversees all business operations for the company,
including monetization, product development, instructor
onboarding, community building and investments. Prior to founding
Playbook, Jeff was Director at Halmos Capital, where he helped to
found and scale a $100M special situations private equity fund
which invested across real assets and tech. In addition to his
role at Playbook, Jeff is an investor An Ironman athlete, Jeff
played D1 soccer at the University of Buffalo, where he majored
in Management and Corporate Finance. 


 


Social: https://www.instagram.com/playbook_app/


Website: https://playbookapp.io/