122. Paying People To Be Healthy: The Future of Healthcare, with Joel Lieginger

On today’s show I talk with Joel Lieginger, CEO at Paceline.
Paceline is the first-ever holistic approach to improving the
health of individuals and society.  Paceline incentivizes
physical, mental, and financial health in a continuous virtuous
cycle. Paceline brings best-in-class digital products and
financial services together, through a credit card and insurance,
to pay people to live a healthy lifestyle. In this episode we
talk about paying people to workout, Paceline’s wellness credit
card, and Joel’s vision to transform the sick care and life
insurance industries. In this episode, you’ll learn:


How Paceline connects brands with consumers

Paceline’s innovative way to get people to prioritize their
health

How Paceline gets brand partners a 10X conversion rate

A clever solution for unused gym memberships



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Joel Lieginger’s Links


Paceline’s website

Paceline app

Paceline is on Instagram