Designing for Efficiency

About This Episode

Speed is a key ingredient in a successful product design process.
After all, if you can’t iterate fast enough, you risk losing the
market for your product. Not to mention that a poor design
process drains your resources. 


But, when a project stalls, too many companies focus on
optimizing the process itself, neglecting the people who make
that process possible to begin with. 


Have you considered that team efficiency might be more of a
cultural and emotional challenge than a technical one? 


Try fostering empathy across teams for each other's objectives,
goals, and even life circumstances. Empathy can get your people
through the long days of product design knowing everyone’s
pushing towards the same end result. 


Listen as host J Cornelius and guest Candice Faul discuss
human-first strategies to better your team and, ultimately, your
products. 
Topics Include

Bringing together each person’s ‘hacks’ to uncover fresh
product solutions

Embracing occasional silliness to build cross-team empathy

Translating internal empathy into empathy for your customers
to create user-centric products

Building scalable and repeatable processes to drive
efficiency through teamwork 




About Candice Faul 

Candice Faul is the Program Director of Digital and UX at Glen
Dimplex Americas. She works across digital and physical products
and consumer packaged goods. Candice also has deep experience in
the fintech industry as well as digital product design. 


She specializes in user experience and human centered design. In
her daily life, this manifests as constant curiosity about how
people feel as they complete their tasks and what influences
their actions.   


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