Behind the Business: Making the Most of Opportunities, Building a Community, How Building a Brand Has Affected Our Lives

On this episode, we reflect on the highs and lows of our
entrepreneurial journey with Underdog. We discuss the initial
hurdles of our first significant partnership, sharing insights on
seizing opportunities and presenting our best selves, regardless
of circumstances.

The conversation turns to the core philosophy of building a
business through community, emphasizing the importance of
relationships over mere product movement. Hear about the
unexpected call to compete in the DEKA race, where Joey secured
3rd place in the Ruck division, exemplifying the spirit of
embracing challenges. 

The episode also explores personal sacrifices and the relentless
drive needed to push a startup forward, concluding with a
light-hearted discussion on what Underdog's theme song might be.
Join us for an episode filled with personal stories, professional
insights, and the ethos that defines being an underdog.



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@underdog_brand  on TikTok and The Underdog Brand on YouTube
where we share podcast snippets, athletic research, and our
products.

Visit our website to shop clothing and our performance drink,
Underdog Energy.

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