54: Luke Eddinger on Maximizing Your Fees and Profit

Today, I'm talking with Luke Eddinger, the Director of Robert C.
White & Company, a residential property management company in
Connecticut, focused on SFH primarily.  A little bit of a
mix of other property types as well.



In today's episode, we're going to talk about what it looks like
to make a dramatic shift in business and how to get intentional
about driving profit. Luke shares lessons to help you understand
what is possible with focus and intention around turning a
business from low-profit into a cash machine.  



Luke was one of the folks that we had participate in the
financial benchmarking study that was facilitated by Profit Coach
and there's a great story here, so we're going to dig right into
it.