S10E10 - Feminist Business: Marketing Practices That Shift Culture

How can our businesses be an extension of our embodied values
& political views? 


If we’re interested in doing business in more embodied ways, we
have to examine how the inherited marketing and business
practices many of us have been indoctrinated into are not rooted
in the values WE hold dear. 
Today, we’re speaking with Feminist Business Educator Kelly Diels
about marketing practices that can shift culture & what it
looks like in practice. 


From social media to email marketing, how we choose the images we
use and what we actually market, Kelly shares with us practical
suggestions for genuinely liberatory practices in business. 


 


In this interview, we explore: 


How Kelly incorporates her political & culture-making
practices into her business

Transcending the inherited status quo marketing tactics to
align selling with your values

The Female Lifestyle Empowerment Brand (FLEB) & how to
know if you’re centering this (or your body of work) in your
marketing

Strategies Kelly uses in her business to shift culture - from
email consent, how she chooses imagery & signal boosting

The input Kelly uses to fuel prolific (& powerful)
expression

Creating consistency on social media when you’re an ebb &
flow kind of person 



 


Kelly Diels is feminist educator, writer, and coach. She
specializes in feminist marketing for culture-makers. She’s here
to raise awareness about how the business-as-usual formulas we
learn everywhere actually reproduce oppression. She develops and
teaches alternate, feminist marketing tools to help us do it
differently (and better).


 


Resources From Today’s Podcast


     Kelly’s work


     Kelly on instagram


      Feminine Embodiment Coaching – an
emotional embodiment & vulnerability-based professional
training for coaches


      Primal Feminine Flow – Embodied
At Home Movement Practice


      School of Embodied Arts


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