Halston, House of Gucci, and Hollywood

Halston and Gucci dressed the stars of Hollywood and helped put
Rodeo Drive on the map. The behind-the-scenes drama at these
legendary fashion houses earned them the Hollywood treatment.


Halston is the five-time Emmy-nominated Netflix series
starring actor Ewan McGregor, directed by Daniel Minahan and
produced by Ryan Murphy.


House of Gucci is the big-screen movie, opening this fall,
starring Lady Gaga and Adam Driver, directed by Ridley Scott.


On this episode of Rodeo Drive-The Podcast, host Bronwyn
Cosgrave talks to the writers of the books that inspired
these narratives.


Steven Gaines, author of Simply Halston shares
his story about Roy Halston Frowick, the small town kid from Iowa
who transformed American women's fashion, reigned over 1970s New
York, and then lost everything, even his name, to a corporate
takeover, sex, drugs and premature death.


“No other designer up until that point had become such a giant
superstar, as Halston was, and part of that was Liza (Minelli),
Studio 54, that whole thing that was going on,” says Gaines, who
also recalls his own experiences with the wild discotheque. Of
course, he adds, “Halston was a genius in terms of design.”


Sara Gay Forden, longtime fashion industry
reporter, watched the larger-than-life trial of Patrizia Gucci
for the hired killing of her ex-husband Maurizio Gucci, the last
of the Gucci family to head the fashion house. She wrote the book
The House of Gucci: A Sensational Story of Murder, Madness,
Glamor and Greed. Forden takes listeners back to the founding of
Gucci in Florence a century ago as a leather goods company, and
through its strife and glamour-filled transformation into the
global megabrand it is today.


“This was a saga,” says Forden, “a narrative that combined all
the elements that you could imagine: the family, the fashion, the
business, the jealousy, the fights.” 


Listeners will also find out how Rodeo Drive lured these brands
as they sought to build relationships with the entertainment
world and adorn the stars of Hollywood.


Podcast webpage: rodeodrive-bh.com/podcast


@rodeodrive


CONTACT


Lyn Winter, Executive Producer, Lyn Winter, Inc., 213 446
0788, rodeodrive@lynwinter.com


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