128: What to Work on this Winter to be a Better Photographer by Spring

The overarching theme this month is obviously winter. The extra
time we have from not shooting out in 4 feet of snow. Now maybe
you are out shooting in 4ft of snow. That’s awesome and you’re
stronger than me for sure.


But if you’re not shooting in 4ft of snow (like me) I don’t want
you to get lazy or think that you cant do anything photography
related for a whole season.


If you have been listening for the past 2 weeks you will know
that winter is an opportunity. And I want to help you take
advantage of it!


So I made a little list of things you should take care of this
winter to better set yourself up for success this in 2019.


1: Your Social Media


I know, I can hear the collective groans from you all.


But it's not as in YOU HAVE TO DO IT to be a photographer. if
photography is just a hobby and you don’t share your photos you
don’t have to have a FB or instagram but there are a lot of
photographers out there listening right now who use both, and
they do it poorly. This tip is for them.


I remember when I first made my FB and insta I didn’t post a lot.
I thought I could I only post new content. I could never post the
same photo twice. That’s just not the case. There are no
instagram cops who will close your account if you post the same
photo twice. Dont do it in a row of course but if you post the
same photo once a month, no one will care as they will have
forgot about it from the last time you posted it.


Most photographers also forget that Social media is suppose to be
social. It’s not an online classified ad. Too many photographers
go on and just post sales and promotions.


No one wants to ONLY be sold to. Make social media social. Tell
the story of how you took a photo. Why you love shooting what you
do. Ask questions. Have polls. A or B? That sort of stuff.
Entertain your audience.


Your photos don’t speak a thousand words and they don’t need to.
People are so use to aimless scrolling, give them a reason to
stop. Give them a reason to interact with your posts.


the life of a photo is like 6 mins on instagram. You should be
posting your work a minimum of once a day. “But I don’t have time
for that!”


I get it social is addicting and time consuming. I cant tell you
how many times Ive needed to get on FB or Instagram to check
something specific like an ad and then 20 mins later forgot why I
was on there. That’s why I schedule out all of my social media.
So that I don’t fall behind getting lost watching everyones
stories and what not. And I can also strategically curate my
brand through my captions.


I use a program called Planoy which lets me schedule out my
instagram posts for a whole month for free. It’s integral to
sharing my message without getting too distracted and start
scrolling.


 


And if you have a Facebook business page you have the ability
schedule your posts built it!


2: Organization


Next thing to work on is Organization. This can be so much more
than just the photos on your computer which are everywhere and in
random folders names "Untitled Folder 7" But lets talk about
photos first.


Use a dedicated hard drive just for work files. A 1tb hard drive
can be purchased for $5


Learn What Camera Settings to Use in our free guide!
https://perfectcamerasettings.com/


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Thanks for listening & keep shooting!