Expert SEO Tips for Photographers with Connor Walberg

#480 In this episode of the podcast, I chat with Connor Walberg,
an experienced action sports photographer and SEO expert, who
shares invaluable tips to kickstart your online presence. From
understanding the power of Google My Business to crafting
compelling image descriptions, Connor provides a clear roadmap
for SEO success tailored for photographers. 


THE BIG IDEAS



Utilize Google My Business: An optimized Google My
Business listing can significantly improve your ranking in
local search results, making it easier for potential clients to
find you.


Craft Meaningful Content: Focus on producing helpful and
relevant content that answers your audience’s questions and
highlights your expertise. Personal experiences make your site
stand out.


Proper Keyword Use: Effective SEO involves natural
keyword integration in descriptions and alt text without
stuffing. Relevance and locality should guide your keyword
strategy.


Inbound Links are Crucial: Obtaining backlinks from
quality and relevant websites increases your site’s authority.
Think of it as a popularity contest where credibility is key.



PHOTOGRAPHY ACTION PLAN



Optimize Google My Business Listing: Fill out all
sections with accurate information, including hours, services,
and engaging photos. Encourage your clients to leave reviews
and share their experiences to build trust and improve local
SEO.


Create Helpful Blog Content: Identify common questions
or problems your audience faces and address them in your
articles. Incorporate personal anecdotes and real-world
experiences to make your content relatable and engaging.


Correct Use of Keywords: Integrate keywords naturally
into your website copy and image descriptions to enhance SEO
without overwhelming the content. Focus on local keywords and
niche-specific terms to attract the right audience and improve
your search rankings.


Build Quality Backlinks: Reach out to relevant industry
websites or local businesses for guest posting opportunities or
collaborations. Participate in podcasts or write articles for
other sites to earn credible inbound links to your site.


Monitor and Adjust Using Google Search Console:
Regularly check your site's performance metrics and keyword
rankings in Google Search Console. Optimize your Meta
Descriptions to be compelling and relevant, potentially
increasing your click-through rates from sear




RESOURCES:
Check out Connor Walberg's website with helpful SEO tips for
photographers - https://connorwalberg.com/


Learn What Camera Settings to Use in our free guide!
https://perfectcamerasettings.com/


Sign up for your free CloudSpot Account today at
www.DeliverPhotos.com


Connect with Raymond!


Join the free Beginner Photography Podcast Community at
https://beginnerphotopod.com/group

Get your Photo Questions Answered on the show -
https://beginnerphotopod.com/qa

Grab your free camera setting cheatsheet -
https://perfectcamerasettings.com/




Thanks for listening & keep shooting!