How Katrina Built an Ultra-Niche 7-Figure Business in Less Than 4 Years w/ Dr. Katrina Ubell of Weight Loss For Busy Physicians

Four years ago, Dr. Katrina Ubell was working as a pediatrician,
a career she was supposed to love. In reality, however, she was
dragging herself through her workdays, arriving home with only
enough energy to make it to the couch and collapse. This wasn't
the life she wanted for her husband and kids, or for herself.


So she started thinking about alternatives.


Today, after getting crystal clear on solving a specific problem
for a niche audience, working to create a strong team with a
thriving culture, and building up a massive audience through her
podcast, Weight Loss For Busy Physicians, Katrina has built a
7-figure coaching business and is just getting started.



Check out the full show notes with key takeaways, quotes,
in-depth guest info, and more.



In This Episode


The upsides of owning your own business vs working for
someone else (4:20)

How opening the door to possibility can help you discover
that you have more options than you initially thought when
dealing with a difficult decision (16:35)

The commonalities and challenges when transitioning from an
employee to an entrepreneur (22:25)

How to get started podcasting, build your confidence, and
grow your audience (24:46)

How developing a "podcast roadmap" can help turn new audience
members into superfans and speed up their customer journey
(39:21)



Using Podcasting to Fill Your Client Pipeline


As Katrina proves, podcasting is one of the best ways to build
the "know, like, and trust factor" with your audience and help
them get to know who you are. Word of mouth and podcasting are
Katrina’s two main marketing streams, and she believes that
podcasting is the number one way to grow your audience and make
money as a wellness expert.


In this episode, Katrina shares exactly how her podcast fits into
her business, the benefit of an abundance mindset, and why you
have to be willing to burn down what isn’t working in order to
make way for something better.



Facing Your Fear to Pursue
Entrepreneurship
While quitting her practice to pursue entrepreneurship was a
scary step, Katrina sees now that it was necessary to expand the
number of people she's able to help with her work. 


She shares how she grappled with and worked through the decision
to leave her job, including why it's essential to open the door
to possibility, and how leaving your job is like cleaning out
your closet.



What might it be time for you to burn down and start
fresh? Leave me a voice message
to have your response featured on an upcoming
episode.


Links & Resources


Learn how to grow your audience through podcast guesting
with my free Mini-Course



Weight Loss for Busy Physicians Website


Weight Loss for Busy Physicians Podcast


Follow Katrina on Instagram


Come say hi to Jeremy on Twitter | Instagram | Facebook



Podcast production & marketing support by our incredible team
at Counterweight Creative
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