Cultural Comms' Nina Plowman and Charlotte Heath-Bullock on PR in the Art World

In this week's episode of the ArtTactic Podcast we chat with Nina
Plowman and Charlotte Heath-Bullock, co-founders of Cultural Comms,
an award winning PR firm based in London focused on the art world
and other cultural sectors. First, we discuss what a PR firm does
within the art world. And then, Nina and Charlotte explain how the
art world is unique, from a PR perspective, compared to other more
mainstream industries. Also, they identify trends in the PR space
that are impacting how brands are communicating their messages to
clients. After, Nina and Charlotte reveal some of the art world
topics that are on their clients' minds. And lastly, they discuss
the Luxury Insights Report: Blockchain, NFTs and the Future of
Collectibles that they published with ArtTactic.