EP 102 - BWB Extra - The Hoffman Effect with Gideon Hoffman

This week's BWB Extra continues our conversation with Gideon
Hoffman who gives us the lowdown on what's keeping him busy at
the moment: Attribute 360, Gideon's improved take on providing
bespoke, value-for-money advertising strategies by combining
digital and traditional media specific to the client's needs and
outcomes, and the second is Gideon's work as a Trustee at the
Royal National Institute For Deaf People where he helps with
making life fully inclusive for deaf people and those with
hearing loss, a condition that Gideon has lived with his whole
life.





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