‘How to sell your event’ with Steve Monnington from Mayfield Merger Strategies

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It’s something every event producer thinks at one time….
 “I’d love to sell my event.” But is it even possible, and
who would buy your event?


On this week's episode of ‘The Events Podcast’ I spoke with Steve
Mornington from Mayfield Merger Strategies. Steve is a ‘business
broker’ for selling events, and his company handles the
 whole ‘Merger & Acquisition’ process.


This is an amazing interview for anyone who may be thinking about
selling their event in the future. Steve is super knowledgeable
on this topic and handles multiple millions in dealflow each
year. On the interview we get into:
What type of events are the easiest to sell The difference
between ‘Conference businesses’ and ‘Exhibition businesses’ When to
sell your event How to sell your event Who is buying events right
now The role of private equity companies in events How many times
profit do events sell for What the sale process looks like Does the
seller have to be involved in future years? What is the outlook
like for selling your event in the next few years? The importance
of travel when running a global business

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Get in touch with me via dantaylor.me


You contact Steve through his website or connect with him on
Twitter. Check out also the link below:


How much is your exhibition worth?


 


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