William Kunhardt - A successful Classical music conductor who also runs ‘The London Feast’ - an immersive secret dining experience in London

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This was my favourite interview so far and I think you will
really like it! Will Kunhardt is a fascinating guy…. A
classically trained violinist who wanted to be a conductor and
got his start by putting on his own concerts instead of waiting
to he hired.


Will parlayed that into founding his own Orchestra (called the
Arensky Chamber Orchestra) then co founding a company to run a
series of epic ‘Immersive Experiences’ in London, including one
coming up in December 2018 called The Great Christmas Feast..a
‘secret dining experience’ experience based around Charles
Dickens ‘Christmas Carol.’


We talk a lot about how Will still remains creative and works as
a musician and composer while retaining full control over his
creations and running a profit making business.


On the interview we talk about:
How Will got his start as a classical music conductor by
putting on his own events How becoming a conductor is more
competitive than becoming a premiership footballer How Beethoven,
Mozart and Wagner were hardcore promoters and hustlers How Will
founded his own orchestra How Will had to get good at getting
Government arts funding for his orchestra to survive How he co
founded an events company The Lost Estate to put on immersive
experiences, including The Great Masked Ball, based around Swan
Lake How Will promoted their events almost exclusively using
Facebook ads, which he taught himself despite not being a Facebook
user. How the ‘Immersive Experience’ events category is a huge and
growing one The influence of the ‘Four Hour Work Week’ book by Tim
Ferriss on both our businesses How Dickens ‘The Christmas Carol’
essentially rebooked Christmas and gave us many of the traditions
we still enjoy today The level of analysis Wil does for his events.
Thinking at every stage how will this make the attendee feel. Gary
Vaynerchuks phrase ‘Clouds and Dirt’....how it’s important to get
into the high level vision to produce something amazing, while
still getting into the nitty gritty logistics to make an event work

 


I hope you enjoyed the podcast as much as I enjoyed talking to
Will and if you did please leave us an iTunes review it really
means a lot to us !


Finally please join our Facebook Community of #eventprofs to keep
the learning going


And get in touch with me via dantaylor.me


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Visit https://www.thelostestate.com/ for more information on
William Kunhardt and if you can get to London anytime in December
then I can’t recommend highly enough to check out The Great
Christmas Feast.


 


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