Meet the Queen of Kiwi: the 96-Year-Old Woman Who Transformed America’s Produce Aisle

The produce section of most American supermarkets in the 1950s was
minimal to a fault, with only a few dozen fruits and vegetables to
choose from: perhaps one kind of apple, one kind of lettuce, a
yellow onion, a pile of bananas. Today, grocery stores routinely
offer hundreds of different fruits and vegetables, many of which
would be unrecognizable to time travelers from a half century ago.
What changed, and how did Americans learn to embrace spaghetti
squash, sugar snap peas, and kiwi fruit? This episode, we tell the
story of the woman behind this transformation: Frieda Caplan, the
Queen of Kiwi. Learn more about your ad choices. Visit
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