Web and BeyondCast, the Small Business Digital Marketing and Productivity Technology Show

https://youtu.be/3mtIQhnbCj8 How to Launch a Virtual Summit, or Online Conference, for Small Business How to Launch a Virtual Summit, or Host an Online Conference, for Small Business: Strategy, Tips and Tools to Host a Web-Based Educational Event for your Business - Webinar archive More than any other time in history, we are digitally connected. And, this connectedness to the Internet can also bring people across long distances together. As a Small Business, you can be the hub for such a digital gathering for learning, sharing, and networking. Whereas traditional conferences/summits require travel, hotels and more, the Internet is the new travel-free destination for these unique Web-based events. Are you interested in creating an online conference/summit? Watch this Webinar archive to learn: Why would you want to host an online conference/summit?What are some strategies and tips for getting the most out of an online conference/summit?What tools are to help you create an online conference/summit? If you'd like to discuss this episode, please click here to leave a comment down below (this jumps you to the bottom of the post), or feel free to contact me here about any other questions or comments. In This Cast Ray Sidney-Smith, Host

https://youtu.be/fxaFUslBQdA Launching Your First Online Course Are you ready to share your knowledge and/or expertise with the world? One of the best ways to add a new product to your business, start a side hustle, or jumpstart a community is through online courses. Online learning is a 107 billion dollar industry and it’s only going to continue growing as more people come online around the world. Come to this Webinar and learn how to launch your first online course for success from the start! In this Web and Beyond Webinar, you’ll walk away with: What do you need to effectively go live with your first, quality online course,How to market your course before, during and after its launch so you get above the noise, andTips and tricks for pricing, planning your content and building your community around your course. This Webinar, as part of W3C Web Services’s Web and Beyond Webinars series, presented by Digital Marketing Strategist Ray Sidney-Smith, Google Small Business Advisor for Productivity, Evernote Regional Leader for North America, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained (2014), and Community Host of Web and Beyond Community (https://www.webandbeyond.community), a digital community of business owners learning and sharing how to market and managed on the Web and beyond. If you'd like to discuss this episode, please click here to leave a comment down below (this jumps you to the bottom of the post), or feel free to contact me here about any other questions or comments. In This Cast Ray Sidney-Smith, Host

https://youtu.be/JSw5sIF4sMg How to Create an Affiliate Program for your Small Business (This and the next couple of podcast episodes are replays of some of our more popular Webinar topics. We've got all new podcast episodes coming soon, so stay tuned!) If you’re a Small Business, the idea of hiring a salesforce is typically not in the budget. You wear many of the hats needed to run the business, including Director of Sales & Marketing, and you depend on word-of-mouth referrals primarily to support your business. That said, there’s a huge opportunity left on the table thanks to the Web today when it comes to sales--affiliate programs--whether you sell products or services. Every affiliate you have join your business has minimal upfront costs and then you can multiply your sales team to your business’s needs. In this Webinar, we covered: Best-practices for developing an online affiliate program for your Small Business (so you need to have a website for this to work, although this could work in an offline capacity as well);Tools your Small Business can use to setup a fast and easy affiliate program; and,Techniques for getting affiliates attracted to be an affiliate, on-boarded to your affiliate platform, and supported for a successful affiliate program for your business. If you'd like to discuss this episode, please click here to leave a comment down below (this jumps you to the bottom of the post), or feel free to contact me here about any other questions or comments. In This Cast Ray Sidney-Smith, Host Show Notes Resources we mention, including links to them will be provided here. Please listen to the episode for context. See Full Show Notes Here.

https://youtu.be/uR56qNHIeZg Small Business Social Networks Updates, May 2021 Edition - Web and Beyond Live Each week, President of W3 Consulting and Managing Director of W3C Web Services (https://web.w3cinc.com/) Ray Sidney-Smith broadcasts live to update you on the latest small business digital marketing and business productivity technology updates you need to be effective. Once a month, Ray collects together all the updates to the major and upcoming social networks and share those in this Small Business Social Networks Updates episode so we release that here in the Web and BeyondCast also. Enjoy! (If you’re reading this in a podcast directory/app, please visit https://w3cinc.com/6957/social-media-updates-may-2021/ for clickable links and the full show notes for this cast.) If you'd like to discuss this episode, please click here to leave a comment down below (this jumps you to the bottom of the post), or feel free to contact me here about any other questions or comments. In this Cast Ray Sidney-Smith, Host Show Notes Resources we mention, including links to them will be provided here. Please listen to the episode for context. See full Show Notes here.