Episode 327 - Farhaneh Ahmadi - CEO & Co-Founder of Eddii

In this episode of the Diabetes Innovators Series, Rob interviews
Farhaneh Ahmadi, CEO and co-founder of Eddii, a virtual care
solution for diabetes management. They discuss the evolution of
Eddie from a daily management app to a comprehensive virtual
clinic, addressing barriers to endocrinology care, the importance
of insurance coverage, and the integration of technology for better
patient outcomes. Farhan shares his personal journey with diabetes
and how it inspired the creation of Eddie, emphasizing the need for
accessible and patient-centric care. The conversation also touches
on future directions for Eddie, including expanding services and
enhancing mental health support. Chapters 00:00 Embracing the
Cringe: Personal Reflections on Self-Image 01:00 Introducing Eddie:
A Comprehensive Virtual Care Solution 02:17 The Evolution of Eddie:
From App to Virtual Clinic 03:25 Breaking Barriers: Access to
Endocrinology Care 05:18 Insurance and Accessibility: Making Care
Affordable 07:38 Empowering Providers: A New Model for
Endocrinology 08:56 Patient-Centric Care: Customizing the
Experience 10:19 The Inspiration Behind Eddie: A Personal Journey
12:34 Integrating Technology: Real-Time Data for Better Management
13:58 Unique Features: Glucose Alert Calls and Support 15:44 Future
Directions: AI and Expanding Care Options 17:54 Raising Awareness:
The Need for Accessible Endocrinology 20:13 Navigating Care:
Understanding Options and Costs 21:35 Leadership Insights: Books
and Personal Growth Resources: Eddie Farhaneh Ahmadi LinkedIn