EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap

We talk with Matthew Guest, a first-time startup founder and
intensive care doctor from Melbourne, who co-created one of the
most buzzworthy cold plunge products to hit Indiegogo.


What started as a text message turned into a fully patented,
thermoelectric-powered portable ice bath that’s shaking up the
world of cold therapy.


You’ll learn:




Why warm climates inspired their portable cold plunge tech




How they chose thermoelectric over refrigerant cooling




The emotional rollercoaster leading up to launch




Why pricing and product iteration are critical during
crowdfunding




If you're thinking about crowdfunding your own physical product,
this interview is a must-watch.
Resources and Tools Mentioned:



Book a coaching call




Subscribe for Weekly Crowdfunding Tips




Fulfillrite: Kickstarter and crowdfunding reward fulfillment
services. They come highly recommended! Download their free
shipping and fulfillment checklist




FREE Kickstarter Course




The 67 Day Rule book




Snowcap: Biohackers’ Cold Plunge, Made Convenient on
Indiegogo




Clear Water Wellness




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