How Imagination Playground Made American Manufacturing the Cornerstone of its Success

When renowned architect David Rockwell designed life-size toy
building blocks, he tapped a Rhode Island foam factory to bring his
product to market in 2009. Children’s museums and play spaces
around the country eagerly snapped up Imagination Playground’s Big
Blue Blocks. But, in 2018, the company’s executives sought to lower
prices by offshoring against Rockwell’s wishes, so that Rhode
Island factory fought back. Imagination Playground CEO Jim Stallman
shares how they kept American manufacturing the cornerstone of the
company’s success. Photo courtesy Imagination Playground