Precisely: Data Integrity Trends: Chief Data Officer Perspectives in 2021

How 300+ C-Level Data Executives in the Americas, EMEA and
Asia Pacific are Managing Enterprise Data Assets to Fuel Reliable
Data-Driven Decision-Making.

Effective business decision-making depends on providing staff,
business intelligence (BI) tools and AI or analytics models with
data that’s accurate, consistent and framed with the right
context.


We call this ‘data integrity', and our first Data Integrity
Trends survey seeks to measure how effectively enterprises are
doing this across the world.


This report summarizes what we discovered to paint a unique
picture of how successfully enterprises are establishing and
maintaining bases of high-integrity data to fuel their
data-driven transformations.


Key Findings:


40% is the average proportion of their time data teams spend
on data cleaning, integration and preparation.

35% of respondents say staff will trust a data-driven insight
that conflicts with their own intuitions.

88% say a lack of staff with the right skills is creating
challenges for their data integration projects.

88% have started building automation into their data
management processes.

82% say data quality concerns represent a barrier to their
data integration projects.

80% find it challenging to ensure data is enriched
consistently at scale.



To download the full report, please visit:
https://business-of-data.com/reports/data-integrity-trends-chief-data-officer-perspectives-in-2021/