Karine Serfaty: Maturing the Data Culture within The Economist

Karine Serfaty, Chief Data Officer for The Economist joins us to
talk about what it takes to mature a data culture successfully.

In this week's episode of the Business of Data podcast, host
Catherine King talks with Karine Serfaty, Chief Data Officer for
British Newspaper, The Economist. Together they discuss what
green-field opportunities Karine was able to exploit when she
walked into her role in 2020, and how she's setting herself up
for data cultural maturity.


In the discussion this week:


The importance of strategic direction

Mindset & growth

Lessons learned

Data as a mission-critical component

Pros of not having a traditional  data background