How Yeat Got Minions Feat?

Today’s landscape for the music industry is constantly changing and
evolving, the way social media impacts an artist come up and
longevity is more significant than ever. 1 viral moment can change
everything for any artist new or old and this couldn’t be more
evident than with the recent success of Portland-based rapper Yeat.
Yeat's latest track Rich Minion has appeared to have taken a life
of its own on social media between Cole Bennett tweeting about it
and getting the song to be featured in the trailer for the upcoming
minion’s movie Minions Rise Of The Guru. It was a combination of
Cole just knowing exactly how to manifest this type of thing into
existence and the constant outpouring of support from Yeats fans
who are without question one of the most loyal and die-hard fan
bases out there could rival Beyonce or Nicki Minaj. But just how
exactly did Yeat go from a regular high school kid making music to
one of the hottest upcoming rappers now churning out tracks for
multi-billion-dollar film franchise soundtracks, well for today’s
video we are going to break that down. But before we get into that
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alright, let's get into this video.