From US Immigrant to Billion-Dollar Entrepreneur: Sam Nazarian's Success Blueprint

In this special 2-PART SERIES, we’re dropping you inside a Tony
Robbins Business Mastery seminar. Learn HOW TO BUILD A BRAND,
SHOWCASE YOUR X FACTOR, and BRING YOUR UNIQUE PRODUCT or SERVICE
to the COMPETITIVE MARKET!


In PART ONE, Tony Robbins sits down for an exclusive one-on-one
with SAM NAZARIAN, the visionary entrepreneur behind an empire of
hospitality, nightlife, and real estate. Best known for founding
SBE Entertainment Group in 2002, Nazarian transformed it into a
global powerhouse, boasting an impressive portfolio of hotels,
restaurants, nightclubs, and luxury residences. His brainchild,
the SLS brand, redefined luxury hospitality with its innovative
design and expanded globally under his leadership.


Born into a Persian Jewish family in Tehran, Nazarian's journey
from immigrant to business mogul is nothing short of inspiring.
Nazarian's remarkable achievements include acquiring iconic
properties like the Delano and the Mondrian to merging SBE with
hospitality giant AccorHotels, creating SBE | AccorHotels and
solidifying his position as a leader in the luxury hospitality
sector.


Nazarian’s entrepreneurial spirit and determination is nothing
short of inspiring. Don't miss this exclusive opportunity to
elevate your business game to new heights and learn how to turn
your own dreams into empires!


*** 


Business Mastery is the world’s premier business training event
designed and hosted by the world’s #1 authority on personal
growth, business transformation and peak performance – Tony
Robbins. This five-day event equips entrepreneurs, business
owners and operators with cutting-edge systems, skills and
strategies not found anywhere else to create an invincible
advantage against competitors. Business Mastery is designed to
help participants thrive in any economic climate as they discover
critical factors impacting their businesses currently and design
an action plan for the next phase of growth, whether they seek
more profits or an exit strategy. This includes marketing tips,
maximizing a business’ digital presence to get seen and
discovered online and how to anticipate and solve the biggest
business problems. During this comprehensive program,
participants gain the same proprietary tools and methodologies
Tony Robbins has used to make more than 70 businesses profitable.
They’ll also unlock exclusive growth tips from industry giants
from companies like Airbnb, Orangetheory, Shake Shack, SoulCycle,
Warby Parker and more. Now available as an immersive virtual
event, Tony Robbins’s Business Mastery is drawing even larger
crowds and a new generation of business owners. 


Learn more about Business Mastery: https://tonyr.co/bm-podcast


SHOW NOTES: 


00:33 - Tony's Introduction


03:00 - Sam's Journey to America


05:48 - Sam's Father's Story of the American Dream


06:45 - "Never Look Backwards"


08:30 - Recognizing Opportunities, Filling Voids, and Scaling Up


09:23 - "Turbulence Defines You"


11:30 - Entry into the LA Nightclub Business


12:00 - Seeing Potential Where Others Don't


14:53 - Navigating Economic Challenges


16:20 - Sam's "Secret Sauce" to Success


18:29 - Impact of Design on Customer Experience


19:00 - Creating Memorable Customer Experiences


21:00 - Developing Original Restaurant Brands


22:57 - Knowing When to Sell


24:52 - Audience Question: Scaling Passion into Multiple
Restaurants


29:08 - Audience Question: Scaling Multiple Brands in Hospitality


34:30 - Building Company Culture


37:42 - Importance of Removing Toxic Employees


39:18 - Insights from Stanford's Study on Employee Depression


40:45 - C3: Digital Restaurant Company


45:40 - Creating the Future You Want to See


50:30 - Establishing a New Legacy


53:00 - Tony and Sam's Joint Venture in Longevity


57:00 - Tony's Closing Remarks


Tony Robbins is a #1 New York Times best-selling author,
entrepreneur, and philanthropist. For more than four and a half
decades, millions of people have enjoyed the warmth, humor and
dynamic presentation of Mr. Robbins' corporate and personal
development events. As the nation's #1 life and business
strategist, he's called upon to consult and coach some of the
world's finest athletes, entertainers, Fortune 500 CEOs, and even
presidents of nations.