Go Do. Go Try. Go Challenge.

REI Co-op President & CEO Eric Artz emphasized values and
impact in this recording of the first live Albers Executive
Speaker Series panel in 18 months.


With an ambitious goal to grow membership from 20 million to 50
million, Artz said their aspiration is to grow a community of 50
million who are engaged and fighting for pressing societal issues
we face today such as climate change and racial equity. He also
spoke about how REI is handling supply chain challenges, how he
built a powerful company culture, and the advice he'd give
aspiring leaders. 'Challenge yourself. Go do. Go try. When you
get comfortable, force yourself to get uncomfortable, because
those are the moments that you're growing.'


Hosted by Joseph M. Phillips, dean of Seattle University’s Albers
School of Business and Economics, The Leadership Playbook asks
top executives from the business world's most recognizable brands
and companies about the stories behind their success, their
leadership secrets, and the biggest obstacles they've faced and
overcome. 


Follow us on leadershipplaybook.org to find out more
about the show. Subscribe to listen to succeeding episodes. 


The Leadership Playbook is brought to you by RSM US, the nation's
leading provider of assurance, tax, and consulting services
focused on the middle market. Podcast production and music by
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