Paperboard multipacks boost Chinese dairies' 'brand presence': Graphic Packaging

Paperboard multipacks boost Chinese dairies' 'brand presence': Graphic Packaging

4 Minuten

Beschreibung

vor 12 Jahren
Speaking with DairyReporter.com at drinktec 2013 in Munich last
month, Graphic Packaging's director of global marketing,
Roxanne McSpadden, explained why the US packaging firm has turned
its attentions to the increasingly-sophisticated Chinese dairy
industry.

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